Sales & Marketing Strategy

The Sales & Marketing strategy is the implementation of coordinated marketing and sales means aimed at achieving the business objectives set by a company in general terms or for one of its products.

It impacts the marketing-mix, which is the price, the communication, the distribution, the product, the customer relationship.

The Sales & Marketing strategy is based on an analysis of the strengths and weaknesses of the company and a study of its environment.

Like any other strategy, a sales & marketing strategy is normally exercised in the medium or long term.

Our process:

  1. We set your goals with a duration
  2. We define the action plan of your business strategy
  3. We put in place the monitoring tools and indicators for your actions.
  4. We analyze the returns to adjust your action plan.

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